Steve Jobs, fully Steven Paul "Steve" Jobs

Steve
Jobs, fully Steven Paul "Steve" Jobs
1955
2011

American Entrepreneur, Marketer, Designer, Inventor, Co-Founder and Chairman and CEO of Apple Inc., CEO and Co-Founder of Pixar Animation Studios, CEO and Founder of NeXT Inc.

Author Quotes

I have a great respect for incremental improvement, and I've done that sort of thing in my life, but I've always been attracted to the more revolutionary changes. I don't know why. Because they're harder. They're much more stressful emotionally. And you usually go through a period where everybody tells you that you've completely failed.

I make 50 cents for showing up ... and the other 50 cents is based on my performance. [On his famous $1 annual salary]

I met Woz when I was 13, at a friend's garage. He was about 18. He was, like, the first person I met who knew more electronics than I did at that point. We became good friends, because we shared an interest in computer and we had a sense of humor. We pulled all kinds of pranks together.

I think if you do something and it turns out pretty good, then you should go do something else wonderful, not dwell on it for too long. Just figure out what?s next.

I think it's brought the world a lot closer together, and will continue to do that. There are downsides to everything; there are unintended consequences to everything. The most corrosive piece of technology that I've ever seen is called television - but then, again, television, at its best, is magnificent.

I think right now it's a battle for the mindshare of developers and for the mindshare of customers, and right now iPhone and Android are winning that battle.

For you to sleep well at night, the aesthetic, the quality, has to be carried all the way through.

Don't be trapped by dogma -- which is living with the results of other people's thinking.

Don't let the noise of other people drown out your inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become.

Each year has been so robust with problems and successes and learning experiences and human experiences that a year is a lifetime at Apple. So this has been ten lifetimes.

Every good product I've ever seen is because a group of people cared deeply about making something wonderful that they and their friends wanted. They wanted to use it themselves.

Every once in a while a revolutionary product comes along that changes everything. ? One is very fortunate if you get to work on just one of these in your career. Apple?s been very fortunate it?s been able to introduce a few of these into the world. [Announcement of the iPhone, Jan. 9, 2007]

Everyone here has the sense that right now is one of those moments when we are influencing the future.

Everything is important- that success is in the details.

First was the mouse. The second was the click wheel. And now, we're going to bring multi-touch to the market. And each of these revolutionary interfaces has made possible a revolutionary product - the Mac, the iPod and now the iPhone.

Focus is about saying No.

For something this complicated, it?s really hard to design products by focus groups. A lot of times, people don?t know what they want until you show it to them.

For the past 33 years, I have looked in the mirror every morning and asked myself: 'If today were the last day of my life, would I want to do what I am about to do today?' And whenever the answer has been 'No' for too many days in a row, I know I need to change something.

Design is not just what it looks like and feels like, design is how it works.

Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service. The iMac is not just the color or translucence or the shape of the shell. The essence of the iMac is to be the finest possible consumer computer in which each element plays together.

Details matter, it's worth waiting to get it right.

Do you want to spend the rest of your life selling sugared water or do you want a chance to change the world? [ Steve Jobs? famous question to John Sculley]

Don?t let the noise of others? opinions drown out your own inner voice.

But innovation comes from people meeting up in the hallways or calling each other at 10:30 at night with a new idea, or because they realized something that shoots holes in how we?ve been thinking about a problem. It?s ad hoc meetings of six people called by someone who thinks he has figured out the coolest new thing ever and who wants to know what other people think of his idea.

But it?s a disservice to constantly put things in this radical new light ? that it?s going to change everything. Things don?t have to change the world to be important.

Author Picture
First Name
Steve
Last Name
Jobs, fully Steven Paul "Steve" Jobs
Birth Date
1955
Death Date
2011
Bio

American Entrepreneur, Marketer, Designer, Inventor, Co-Founder and Chairman and CEO of Apple Inc., CEO and Co-Founder of Pixar Animation Studios, CEO and Founder of NeXT Inc.