Great Throughts Treasury

"If you're not a risk taker, you should get the hell out of business."

"If you've got time to lean, you've got time to clean."

"Sometimes Ed MacLuckie would have forgotten to turn the sign on when dusk began to fall, and that made me furious. Or maybe the lot would have some litter on it that Ed said he hadn't had time to pick up. Those little things didn't seem to bother some people, but they were gross affronts to me. I'd get screaming mad."

"The success of additions such as the Filet-o-Fish, the Big Mac, Hot Apple Pie and Egg McMuffin...each evolved from an idea of one of our operators. So the company has benefited from the ingenuity of its small businessmen."